Growth Hacks Archives • Burt Systems Uganda

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January 23, 2020
Creating Buyer Personas for travel business

Creating Buyer Personas or customer groups (7 minute read)

Let me ask you a simple question: grouping customers, do you do that or you just open shop, use your marketing megaphone and wait for Mark, Joan and Hurry to buy? You are doing it all wrong. Let me tell you about this target marketing thing called creating your customers groups or buyer personas that will save you huge amounts of wasted marketing resources. Click the title/image to dig right in.
January 17, 2020
Google Changed me: winning with blog posts

Google Changed Me (6 min read)

Google changed everything! They changed everything in a way that most people don't see or understand. Most people use Google to find things, they assume it is telepathetic and all they have to do is type in a few simple words and Google will comb through the entire Internet and find them exactly what they're looking for. Most people never get past the first page of results on Google. Well, it's so popular, so many billions of searches are done on Google. Everybody who makes a thing, who has a service, wants a job, who needs or wants to be found, wants to be found by Google.
January 15, 2020
Goals Long Term Thinking vs Short Term

Long Term Thinking vs Short Term

Long-term thinking: how to influence people’s behavior to reflect long term rather than short term why a long vision is important. Long-term versus short-term is something we all wrestle with. Imagine what would happen if there was a 96% tax on all investment returns unless […]
January 13, 2020
The usual order, the usual way

The Usual Way

There are lots of people out there who accept science when it’s convenient, but there’s a lot of things that science tells us that they don’t want to hear. And so then, they reject those so-called inconvenient truths.  This sort of weird little way of […]
September 13, 2019
Knowing Your Customer's Emotional Needs

Knowing Your Customer’s Emotional Needs

Identifying your customer’s emotional needs is crucial to your marketing strategy and the growth of your small business. To truly understand your customer, you need to understand their motivation. What do they really need?  Let me give you an example of my personal experience. This really stood out […]
September 5, 2019
Why small business growth doesn't have to be expensive

Why Your Business Growth Doesn’t Have to be Expensive

As a small business owner, there’s nothing more exciting than growth. Being able to expand your business not only means you more money, but it also validates your long-held belief that your idea was something the world needed. So then, how do you scale your small business without dissing out hips of cash? We answer than in here.
April 19, 2019
What is online Marketing and how it can help my small business growth

What is Online Marketing?

When we talk about online marketing, we're essentially talking about promoting your business on the internet (online) using a variety of channels. And these channels include search, social, video, email, and display. But do you understand what online marketing means for your small business growth in today's connected and hard to navigate internet economy? Find out more in this exhaustively written post.
February 28, 2019
Your work is not your worth

Your Work is Not Your Worth!

Just like one day or brief time of happiness does not make a person entirely happy, one fail doesn’t make you a failure. Have a clear wall of defense between you and your work. The world can judge your work, but that does not define who you are. You are capable of decisiveness, clarity and greatness.
April 8, 2018
How to Start a Small Online Business

How To Start An Online Business (9 mins read)

I could go on and on in this post with more tips about the success of your online business but what you should keep in mind is that the internet is constantly changing at unimaginable speeds and you have to keep up with it. But the principles of how to start and grow a successful online business haven't changed at all. If you’re a newbie, still to this sequence and research more on each step to get better results. If you’re an existing online business, it wouldn’t hurt to revise your old game and these out.
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